More than any other marketing materials, your product photography establishes your brand identity. Are you playful, edgy, serious, or classic? The way you present your products helps customers understand and connect with your brand’s personality, building stronger relationships.
With these shots, I attempted to step into the uncanny world of images that sit uncomfortably somewhere between photograph and computer rendering. The first impression is that these are computer-generated with sophisticated software designed to imitate flawed lenses. Only a closer inspection reveals that these are physical objects captured with a genuine flawed lens.
This series of shots was not commissioned by a client, but represents my own practice at honing my craft.
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